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#"Cannes Lions 2026" Articles | The Tech Archive

#"Cannes Lions 2026"

1 article

ChatGPT Ads: OpenAI Courts Advertisers at Cannes Lions Ahead of $1 Trillion IPO

ChatGPT Ads: OpenAI Courts Advertisers at Cannes Lions Ahead of $1 Trillion IPO

OpenAI pitched ChatGPT ads to marketers at Cannes Lions 2026, revealing a self-serve Ads Manager and plans for $100B in ad revenue by 2030.